What most "experts" won't tell you: Meta's AI now evaluates, judges, and dismisses your ads based on content signals most marketers don't even know exist.
This explains why:
❌ Your best-performing creatives suddenly stopped working
❌ Ad costs skyrocketed without explanation
❌ You're spending more money for fewer sales each month
❌ Even "proven" marketing agency strategies are failing
Meanwhile, the top 1% of brands are exploiting these changes to slash acquisition costs and steal market share from competitors stuck in 2023.
The difference? They understand that Meta's AI doesn't play by the old rules anymore.